WHY CHOOSE A CAREER IN RADIO AD SALES?

RADIO? YES, RADIO!!

We call it “Radio”, but today’s radio companies do way more than just bring the tunes and weather report to your daily commute. Podcasting and streaming audio are exploding in popularity, on-air influencers shine through the social media fog, and increasingly popular programs allow listeners and businesses alike to be a part of something local and exciting.

And that stuff is just barely scratching the surface of what’s happening behind the doors at Mid-West Family South Bend.

From local events large and small, on-location and online, we’re everywhere across our community connecting our clients with the strongest prevailing audiences in media.

IT’S SHOW BUSINESS, AND MORE…

Being in radio is a taste of show biz magic. It’s creative, it’s energetic, it’s fun – but it’s also important work. When a storm rolls through and the power goes out, who do you turn to? Yep, radio. That’s when radio people shine brightest. There’s a connection to the community and a responsibility that we take very seriously.

BUT WHY CHOOSE A CAREER IN RADIO AD SALES?

There’s an old saying: ‘money makes the world go round.’ Advertisements (commercials) are fuel that make commerce go and business grow. Businesses big and small need to get their message out to consumers and radio Ads are an effective way to do it. Commercials really do serve a legit purpose. They educate, inform, and remind people of products and services worth trying. And RADIO ads work particularly well. That’s partly due to the fact that almost everybody in America listens to the radio. In fact, more people tune to radio than watch TV, use the internet, or are on social media. Seriously!! All ages, all ethnicities–virtually everyone (92% of the U.S.) listens to radio. The Nielsen Ratings research confirms it again and again. So when advertisers need to get their message out to A LOT of people, radio delivers the masses.

AD SALES IS A UNIQUELY COOL GIG

It’s definitely not a desk job. Radio Ad Sales will put you out in your community every day. Literally meeting face-to-face with local area business owners. From the biggest car dealers to your corner “Mom-and-Pop” pizza shop, you’ll have a chance to become a resource and valued partner to companies that want to learn how to grow their business faster. And those Big Events? You’ll be there too, representing companies who want to be associated with things that draw a big crowd.

DON’T KNOW ANYTHING ABOUT AD SALES?

Not to worry–if you’ve got the spark, are a “people person,” and have the desire to succeed in life, we will teach you everything else you need to know. Learn about what makes Radio so important to A LOT of people. Learn how to use good research and create great commercials to help your local area businesses GROW!

RADIO IS FANTASTIC PRODUCT TO SELL–BECAUSE IT’S ALREADY AN IMPORTANT PART OF PEOPLE’S LIVES!

Across all age groups, RADIO reaches more Americans each week than any other media platform measured by Nielsen. It reaches better than nine out of 10 U.S. adults every week, averaging 1 hour and 42 minutes of listening each day! In the car, At-work, at-home–Radio reaches people where they live, work and play. It provides the businesses with an opportunity to deliver their ad messages to consumers when and where it counts.

IT’S FUN AND EXCITING

Wouldn’t it be great to love your job? As a Radio Marketing Representative you will be working in the entertainment industry with interesting people and lots of energy. Each day holds an opportunity to be part of something cool and exciting that will be broadcast out to thousands of listeners across your community. On-Air Personalities, Show-biz talent, festivals, concerts, sporting events, entertainment venues, community events, and mo re!

IT’S FLEXIBLE

This isn’t your typical office job! While you’ll obviously need to put in the hours to advance your career and income, our radio sales positions allow you to build a flexible schedule for maximum success. We know some circumstances don’t fit cleanly into the standard 9:00 AM-5:00 PM workday schedule, which is why we focus on what’s best for the company and you.

BUILD VALUABLE BUSINESS (AND PERSONAL) RELATIONSHIPS

As a radio marketing rep you’ll meet many different professionals across a wide array of business types —auto, retail, home improvement, restaurants, entertainment venues—just to name a few. Once you have built a relationship and track record of success with your clients they will regard you as a key part of their winning formula!

COMPENSATION

Show me the MONEY!! With base salary + commission (plus insurance benefits, vacation and paid sick time off), you not only start earning right out of the gate, you have the chance to take the lead early on. The more you sell, the more you make, which puts you in control of determining the size of your paycheck.

YOU. A MARKETING PROFESSIONAL… IMAGINE THAT.

So stop scouring Indeed for positions that just sound okay! Take a minute right now to send in your resume and start the conversation. This is not just a job–it’s a CAREER calling you!

APPLY NOW

Northwest Indiana Radio + Digital Marketing Representative

Website Mid-West Family - South Bend

Are you a Marvelous Marketing Maven? Perhaps a Mighty Marketing Mogul? This is your chance to shine and grow in an environment that is constantly innovating with the highest rated radio stations and growing digital products in our area! Come join us at Mid-West Family – South Bend, an employee-owned, locally-focused independent radio and digital company!

As a Radio & Digital Marketing Representative, You Will:
• Create and sell marketing and branding campaigns on market-leading radio stations and digital platforms that are audience- and community-focused
• Enjoy our positive and fun team environment in a state-of-the-art facility in Mishawaka
• Be eligible for promotions from within, and an opportunity to grow
• Enjoy a flexible schedule – plan your own work day
• Receive extensive training, commitment to initial & ongoing improvement
• Have a genuine impact in improving client businesses in our community
• Potential opportunity to purchase stock (based on performance)

Your Experience should include:
• Outside sales experience is helpful, but we will train the right person

Our stations are deeply involved in the communities we serve. You will be focusing your efforts on prospecting and growing business in the South Bend/Elkhart area.

If you are excited about the opportunities available at Mid-West Family – South Bend, please send your resume today!

Email resume and cover letter to General Sales Manager Mike Klein at

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To apply for this job email your details to jobs@wsbtradio.com