WHY CHOOSE A CAREER IN RADIO AD SALES?
RADIO? YES, RADIO!!
We call it “Radio”, but today’s radio companies do way more than just bring the tunes and weather report to your daily commute. Podcasting and streaming audio are exploding in popularity, on-air influencers shine through the social media fog, and increasingly popular programs allow listeners and businesses alike to be a part of something local and exciting.
And that stuff is just barely scratching the surface of what’s happening behind the doors at Mid-West Family South Bend.
From local events large and small, on-location and online, we’re everywhere across our community connecting our clients with the strongest prevailing audiences in media.
IT’S SHOW BUSINESS, AND MORE…
Being in radio is a taste of show biz magic. It’s creative, it’s energetic, it’s fun – but it’s also important work. When a storm rolls through and the power goes out, who do you turn to? Yep, radio. That’s when radio people shine brightest. There’s a connection to the community and a responsibility that we take very seriously.
BUT WHY CHOOSE A CAREER IN RADIO AD SALES?
There’s an old saying: ‘money makes the world go round.’ Advertisements (commercials) are fuel that make commerce go and business grow. Businesses big and small need to get their message out to consumers and radio Ads are an effective way to do it. Commercials really do serve a legit purpose. They educate, inform, and remind people of products and services worth trying. And RADIO ads work particularly well. That’s partly due to the fact that almost everybody in America listens to the radio. In fact, more people tune to radio than watch TV, use the internet, or are on social media. Seriously!! All ages, all ethnicities–virtually everyone (92% of the U.S.) listens to radio. The Nielsen Ratings research confirms it again and again. So when advertisers need to get their message out to A LOT of people, radio delivers the masses.
AD SALES IS A UNIQUELY COOL GIG
It’s definitely not a desk job. Radio Ad Sales will put you out in your community every day. Literally meeting face-to-face with local area business owners. From the biggest car dealers to your corner “Mom-and-Pop” pizza shop, you’ll have a chance to become a resource and valued partner to companies that want to learn how to grow their business faster. And those Big Events? You’ll be there too, representing companies who want to be associated with things that draw a big crowd.
DON’T KNOW ANYTHING ABOUT AD SALES?
Not to worry–if you’ve got the spark, are a “people person,” and have the desire to succeed in life, we will teach you everything else you need to know. Learn about what makes Radio so important to A LOT of people. Learn how to use good research and create great commercials to help your local area businesses GROW!
RADIO IS FANTASTIC PRODUCT TO SELL–BECAUSE IT’S ALREADY AN IMPORTANT PART OF PEOPLE’S LIVES!
Across all age groups, RADIO reaches more Americans each week than any other media platform measured by Nielsen. It reaches better than nine out of 10 U.S. adults every week, averaging 1 hour and 42 minutes of listening each day! In the car, At-work, at-home–Radio reaches people where they live, work and play. It provides the businesses with an opportunity to deliver their ad messages to consumers when and where it counts.
IT’S FUN AND EXCITING
Wouldn’t it be great to love your job? As a Radio Marketing Representative you will be working in the entertainment industry with interesting people and lots of energy. Each day holds an opportunity to be part of something cool and exciting that will be broadcast out to thousands of listeners across your community. On-Air Personalities, Show-biz talent, festivals, concerts, sporting events, entertainment venues, community events, and mo re!
This isn’t your typical office job! While you’ll obviously need to put in the hours to advance your career and income, our radio sales positions allow you to build a flexible schedule for maximum success. We know some circumstances don’t fit cleanly into the standard 9:00 AM-5:00 PM workday schedule, which is why we focus on what’s best for the company and you.
BUILD VALUABLE BUSINESS (AND PERSONAL) RELATIONSHIPS
As a radio marketing rep you’ll meet many different professionals across a wide array of business types —auto, retail, home improvement, restaurants, entertainment venues—just to name a few. Once you have built a relationship and track record of success with your clients they will regard you as a key part of their winning formula!
Show me the MONEY!! With base salary + commission (plus insurance benefits, vacation and paid sick time off), you not only start earning right out of the gate, you have the chance to take the lead early on. The more you sell, the more you make, which puts you in control of determining the size of your paycheck.
YOU. A MARKETING PROFESSIONAL… IMAGINE THAT.
So stop scouring Indeed for positions that just sound okay! Take a minute right now to send in your resume and start the conversation. This is not just a job–it’s a CAREER calling you!
South Bend Integrated Marketing Specialist
Website Mid-West Family - South Bend
On-Air. On-Line. On-Site
Are you an idea-driven, strategic thinking, competitive person who knows how to drive marketing results? Mid-West Family South Bend is looking for a growth-minded problem-solver who is dedicated to growing themselves and their community as our next Integrated Marketing Specialist.
As the dominant local content producer in the region, we empower you to leverage our powerful and successful brands and influencers to bring measurable marketing results. You will work directly with non-profits and businesses to build integrated marketing campaigns telling their story creatively, reaching our audiences across radio, streaming, interactive websites and apps, and digital services placements such as targeted display, geo-fencing and OTT/streaming video!
This career offers a great deal of freedoms while being a part of a company that follows core values focused around serving the community. Mid-West Family South Bend provides you with extensive training and resources to create and sell strategic marketing campaigns and integrate them in our many platforms. This includes one-on-one and group training with our On-Boarding Specialist, who is here to support your success and lead you toward a path of professional growth.
In this position you earn a steady salary (NO commission), enjoy a multi-level monthly bonus structure, opportunities for promotion, benefits, and 401k. We love celebrating individual and team successes with recognition and rewards, too. Have other commitments? We can help with a flexible schedule that allows you to plan your own workday and make time for things that are important to you. Mid-West Family South Bend is focused on giving those that succeed more opportunities to grow as well; just ask our employee shareholders that have been with us for 10, 20, 30 and even 45+ years!
We’re looking for:
- The ability to build marketing and advertising strategies utilizing modern platforms such as social media, apps and websites, alongside traditional media
- Persons with a strong drive for personal success
- Stellar interpersonal skills (in person, on the phone, and in email/written communication)
- Persuasive ability
- Confidence and an outgoing personality
- Someone with the ability to build relationships with our clients and serve them well
- An understanding of diplomacy and patience
- The ability to work under pressure and meet goals
- A competitive mindset that shows constant will to grow, improve and never stop trying
- Good mathematical skills
- Experience using Microsoft Office, digital apps and knowledge of social media platforms
- Impeccable time management skills
Experience: College preferred, or equivalent outside marketing and/or sales experience is preferred but we will train the right person. Also, community involvement is preferred.
Mid-West Family South Bend (WSJM Inc.) is an Equal Opportunity Employer.
Job Type: Full-time
Salary: $35,000.00 to $50,000.00 /year
- marketing/advertising/sales: 2 years (Preferred)
- 75% (Required)
- One location
- On the road
- Health insurance
- Dental insurance
- Vision insurance
- Retirement plan
- Flexible schedule
- Relocation assistance
This Job Is:
- A job for which military experienced candidates are encouraged to apply
- A “Fair Chance” job (you or the employer follow Fair Chance hiring practices when performing background checks – learn more at https://start.indeed.com/fair-chance)
- A good fit for applicants with gaps in their resume, or who have been out of the workforce for the past 6 months or more
- Open to applicants who do not have a college diploma
- A job for which people with disabilities are encouraged to apply
- Monday to Friday
To apply for this job email your details to firstname.lastname@example.org